Front Description
This is a lenticular button featuring an image of Goofy which turns into the text 'I'm Goofy About Walt Disney World' on the front. This is a vintage button from the 1970s. The bottom front is marked (c) Walt Disney Productions. The back of the button is a flat metal with clasp, this one is black, but it also came in red. The button measures 2 1/2 inches across.
Back Description
The back of the button is marked Vari-Vue Mt. Vernon, N.Y., U.S.A. Pat. No. 2,815,310. It is also possible for the button to have 'Walt Disney World' written on the back