Front Description
This logo pin was offered for 395 points from the "Disney Movie Rewards" club (before the name was changed to "Disney Movie Insiders", the current iteration). This pin was limited to one redemption per member. Points could only be obtained by redeeming codes found in physical media titles (DVDs, Blu-rays, etc.) and submitting movie theatre tickets for certain titles.
The pin features the Star Wars logo with both words separated by "THE FORCE AWAKENS" in the middle of the pin in white text.
It is similar in appearance to the Star Wars: The Force Awakens logo pin that was available at the parks (#112820) with some key differences; the edge of the pin to the left of "THE" is slanted in this version but vertical in #112820. At the top border of the pin is a very small cutout between the "A" and "R" in STAR and at the bottom there are also slight cutouts beneath the letters "A" and "R" in WARS whereas #112820 has smooth top/bottom borders. Finally, there is a small cutout on the right border of the pin above the "TM" and to the right of the "S" in WARS whereas this is absent in #112820 where the border goes straight upwards.
This pin came on a black backing card with the text "SEE THE ALL NEW MOVIE" in yellow at the bottom.
Back Description
Smooth gold metal back. Two pin posts with one barb each. ©and™Lucasfilm Ltd., FAC.