Front Description
This lanyard was given out at E3 2013 to promote Castle of Illusion Starring Mickey Mouse for PlayStation 3, Xbox 360 and PC, which is a remake of the video game of the same name released in 1990 for the Sega Genesis/Mega Drive.
The lanyard is 17" in length when in normal lanyard form; the entire ribbon is probably twice that, but unlike a lot of Disney lanyards this does not detach. There is a clip at the end suitable for lanyard medals, press passes, etc. Each side shows fifteen frames of Mickey's running animation sandwiched between two giant apples on each end (see also: #97669). At the top is the Castle of Illusion logo.
Although the case with promotional items such as these is usually that they are given to an attendee after having demoed the game in question (in this case, Castle of Illusion HD), I'm unable to find out if that is indeed the case with these pins. Any further information regarding distribution is welcome.
Back Description
